My latest article is now up at 2Checkout.com. Think it’s a good idea to use product descriptions provided by the manufacturer on your ecommerce site?
If your products are the same as thousands of other sites and your product copy is the same, that leaves only a few options for proving to visitors why they should buy from you as opposed to any of the thousands of other sites that carry the product they’re looking for.
Read the entire article.
These 5 Words Can Make or Break Your Marketing Results
Ready for more clicks, increased engagement & better results from all your marketing? It's time to beef up your short copy. Discover 5 words that add power & persuasion to headlines, titles, subject lines, bullets, calls-to-action and more.
I understand that I will also receive weekly articles & videos plus periodic discounts, product notices & more. I can unsubscribe at any time.
.
