Here’s a list of some of the most interesting articles and videos I’ve found recently. Enjoy!
4 Tips for Creating an Effective Call to Action – Site Tuners
The Psychology of Landing Page Videos – Unbounce
Persona-lizing the In-Store Retail Experience [Infographic] – Get Elastic
Small Tweaks that can Have a Big Impact on Your Web Form Conversions – Crazy Egg
How to Optimize Your Older Blog Content for Long-Tail Conversions – Unbounce
A/B Testing: Product page testing increases conversion 78% – Marketing Experiments
7 Things You’re Doing Wrong on Your Landing Pages and How to Fix Them – Site Tuners
Conversion Copywriting Guide: Transactional vs. Relational Buyers – Conversion Scientist
It’s Too Late to Optimize. It’s Too LAAAAAAATE – Conversion Scientist
5 Characteristics of High Converting Headlines – Conversion XL
