By Karon Thackston © 2008, All Rights Reserved
An interesting thread popped up at the High Rankings Forum a little
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Copywriting
PPC Copywriting That Brings Quality Clickthroughs
As seen in Website Magazine
By Karon Thackston © 2008, All Rights Reserved
It's a common mistake that almost every
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Are Your Visitors “Web Adverse?”
Funny how people interpret consumer behavior. Take, for instance, the email I got from a prospect a few weeks ago. His
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A Case Study of Potatoes
Low-carb diets be cursed! I've always loved potatoes. When the low-carb fad struck the marketplace, it didn't phase me
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Why Layaway is Important to Copywriters
Feel like you're caught in a time warp? You might if you've begun to notice the resurgence of layaway at stores. With
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Long Copy or Short? How Do You Choose?
An interesting post hit the High Rankings Forum today. The question? How do you know when longer or shorter copy is
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Walmart Commercials: Perfect Example of Showing End Results
Have you seen the new Walmart commercials on TV? The money-saving super center has launched a campaign that includes
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Karon Thackston Interview: The Evolution of SEO Copywriting
5 Easy Ways to Add Emotional Triggers to Your Copy
It's actually pretty easy to add emotion to your copy. (Read: "feeling" not hype.) As you write your copy, consider the
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