Create Fast Digital Products That Kill Burnout & Boost Sales

It seems that the overwhelming advice these days is to create more digital products... constantly. Fill your shop. Expand your site. Keep producing.

That kind of pressure is real, and it’s exhausting. How can you keep making top-notch digital products on a regular basis without burning out?

Here’s the good news: fast products don’t have to feel rushed, and speed doesn’t mean you're cutting corners. How can you make fast digital products that are still professional, valuable, and profitable? Let’s have a look.

Fast Products Aren’t About Rushing—They’re About Structure

When we talk about speed, a lot of sellers assume it means hustle—staying up late, skipping steps, throwing things together just to get more listings up. But that’s not what real speed looks like.

Real speed comes from knowing what you’re doing before you sit down to create. That’s where structure comes in. If you already know what kind of product you’re making, what your format will be, and what steps you need to follow to get it done, you can move through the process with confidence—and without reinventing the wheel every single time.

In my book Create Your Next 50 Digital Products Lightning Fast (from the 15-Minute Digital Product Series), I explain:

"Speed comes from systems—not from skipping steps. The more you repeat a successful format, the easier it becomes to create. You’re not reinventing the wheel. You’re just building more wheels based on a pattern you already know works."

So how do you actually do that? Here are a few practical ways:

Create reusable templates for product types you sell often. These could be Google Docs, PDFs, or outline formats that you use again and again.
Keep a swipe file of product descriptions, offer structures, or bonus ideas that have worked for you before.
Track which product types are easiest and fastest for you to make—and which ones drag on. Lean into what flows.

This isn’t about speed for speed’s sake. It’s about making the creation process smoother so you can focus on what matters—delivering something that’s truly useful.

Strategy Is What Makes Fast Products Sell

A fast product can absolutely sell—but only if it’s created with a clear intention behind it. One of the biggest reasons digital products fall flat isn’t lack of effort… it’s lack of strategy.

You can create something beautiful, but if it’s a one-off with no connection to the rest of your shop or site, your customers won’t know what to do next. On the other hand, if you create a product that fits neatly into a product line, solves a real-world problem, and leads your customer somewhere else in your offer path? That’s a smart product.

In 30 Days to Consistent Digital Product Sales (a Kindle book I wrote), I talk about this:

“Most shop owners don’t need more attention—they need smarter offers. Ones that work together. Ones that make sense as a group. Ones that give your customers a reason to come back.”

To bring more strategy to your fast product creation, try this:

Look at your current product offerings and ask: what’s missing? What would make a perfect next step or companion?
Think in clusters. Don’t just create one template—create three that go together. Or build a core product with add-ons.
Know your customer’s path. If someone buys your planner, what will they need next week? Next month? Create that now.

Smart fast products aren’t standalone—they’re puzzle pieces that fit into a bigger picture.

AI Can Help You Move Faster—If You Let It

AI isn’t just for writing blog posts or brainstorming keywords. It can be an incredibly useful tool for digital product creators—but only if you treat it like a collaborator, not a crutch.

"AI doesn’t have to replace your ideas. It can expand them. You can use tools like ChatGPT to brainstorm angles, outline your content, or even create a first draft. But the magic happens when you bring your perspective to the process." As I explained in AI-Assisted Digital Product Creation.

What does that look like in practice?

You can ask ChatGPT for 10 product ideas based on something you’ve already created—great for turning one product into a line.
You can use it to write initial bullet points for your product description, then edit them to sound like you.
You can get it to organize messy notes or brainstorms into something usable—a checklist, a 30-day plan, a quick guide.

The goal isn’t to have AI do the work for you. It’s to use it like a smart assistant who helps you go faster, without losing your unique touch.

Your Customers Care About Helpfulness—Not Production Time

One of the things I see digital product creators worry about most is whether something is “enough.” Did it take long enough to create? Is it complex enough? Will people think it’s worth it?

But here’s the thing: your customer isn’t thinking about your process. They’re thinking about their problem as I describe in No-Design Digital Product Creation:

"When your product is designed to be used—not just looked at—it only needs to be clean, clear, and useful. You don’t have to wow people with visual flair if you’re helping them do something faster or better."

If your digital product helps them check something off their list, feel more confident, get more organized, or save time—that’s what makes it valuable.

Here’s how to make sure your fast product still delivers:

Focus on one clear outcome. What is this product helping them do?
Remove anything that adds visual noise without adding function.
Include short, helpful instructions so they can use it immediately.

Some of my bestsellers are simple trackers, planners, and checklists. They don’t look fancy. But they help. That’s what your customer cares about.

Fast + Smart = Scalable

If you’ve been feeling stuck in a cycle of “I need more products but I don’t have the time,” here’s your way out.

Fast creation isn’t about rushing. It’s about building a foundation that lets you create, publish, and promote consistently—without draining your energy.

When you combine:

a clear product structure,
a smart strategic plan,
and the help of time-saving tools,

you create a business that’s scalable. One that doesn’t rely on you sitting at your desk for 10 hours a day just to stay visible.

You can have a product library that grows quickly and serves your customers well. That’s what we’re after.

Want to see how all of this works together? The 15-Minute Digital Product Series shows you how to create smarter, faster, more strategic digital products without starting from scratch every time.

Start with Create Your Next 50 Digital Products Lightning Fast, then grab the rest of the series to keep the momentum going.