My long-time friend, Christine Churchill, did an excellent interview on the topics of keyword research and PPC account management. It’s only about 12 minutes long so it’s a quick-watch, but is full of super tips so have a keyboard or pen handy when you watch.
Here’s the link:Â http://www.instantetraining.com/blog/2010/09/keyword-research-christine-churchill/
Enjoy!
.