It's interesting how opinions and ideas develop about a certain field. Case in point: copywriting. I've been reminded
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Copywriting
Small Business Owners: Are You Making These 3 Deadly Website Copywriting Mistakes?
It's a common question. "What copywriting mistakes should I avoid?" There are many, but the 3 I chose might surprise
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Creating Target Market Profiles Improves Your Content & Copywriting
By Karon Thackston. © All Rights Reserved
I have an amazing team of writers I work with on a regular basis. Each has
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Can Copy Make Minivans Cool?
As he meanders from the grocery store across the parking lot with bag in tow, a typical guy clad in jeans and Chucks
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How to Write Persuasive Headlines with Karon Thackston
Here's another excerpt from my copywriting presentation at a previous NAMS in Atlanta. During this portion of the
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Best Practices on Keyword Research and PPC Management
My long-time friend, Christine Churchill, did an excellent interview on the topics of keyword research and PPC account
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Analysis of Yoga Mat Copy: What One Company Did to Make Me Buy
I took the plunge. After years of working out to a whole drawer full of videos, I wanted to try something completely
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Do You Wear Hats? Help Your Customers Envision the Future
I L O V E the new Target commercial. Have you seen it? A lady is standing in the accessories section of her local
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How to Attract Your Target Audience
Link to the "Automatic" Target Audience Process video.
Enjoy!
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