On the Official Google Blog last week, Susan Moskwa took yet another stab at trying to stop the perpetuation of the duplicate content penalty myth. To quote, “Let’s put this to bed once and for all, folks: There’s no such thing as a ‘duplicate content penalty.'”
Like so many other bits of information that circulate around the Internet, the duplicate content filter (not penalty… filter) has been blown way out of proportion. In this clearly written article, you’ll see exactly how duplicate content is handled in a variety of situations and what to do if you believe some of your copy might have been filtered.
Lastly, Susan makes a staunch request, “You can help your fellow webmasters by not perpetuating the myth of duplicate content penalties!”
You’ll want to bookmark this post. It’s good reading and accurate information straight from the horse’s mouth.
Subscribe to Karon’s copywriting blog today at https://blog.marketingwords.com.