I knew Google was working on ways to index sites created in Flash, but I didn’t realize they’d officially announced that they could now incorporate the content within Flash presentations into their database. Interesting! And, as copywriters, we need to keep this in mind for SEO purposes. You can get full details here.
Many SEO copywriters don’t even consider applying search engine techniques to Flash because it hadn’t done any good in the past. Now we can.
And, if you have clients with Flash sites (or if your site is in Flash) you might want to suggest that the existing copy be edited (if possible) or rewritten to take advantage of the newly crawling spiders that are now visiting Flash sites.
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