What better way to judge the power of the above-the-fold section of your website than by critiquing postcards? Follow me as I give my opinion about the headlines and offers on these promo mailers and how you can apply these ideas to your website.
Website Copywriting Tips (Headlines) with Karon Thackston
Karon
I enjoyed the video. I would not have thought of looking at advertising postcards to critique headlines. The next time they come to the house, I will do this before I just throw them in the trash. I can also review the ValPak ads.