In this edition of the Ask Karon video column, I answer questions about the difference between content and copy. I also
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keyword optimization
SEO copy doesn’t have to sound like “that”
It doesn't take a boatload of keyphrases shoved here, there and everywhere to make good search engine copy. In fact,
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Choosing Elements to Test in Your Copy
By Karon Thackston © 2009, All Rights Reserved
You hear it all the time. "Test your copy." "You should make a point to
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Q&A on SEO Copywriting: Image Content & Keyphrases in Image Attributes
A new client, Fortune Cookie Soap, maker of unique soap gift packages, asked me to do a review of one of their product
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Predictions about SEO Copywriting
By Karon Thackston © 2009, All Rights Reserved
At this time of year, it's hard to resist making predictions about what
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Are Fluff-Filled Pages Driving Your Visitors Away?
It's a common SEO copywriting strategy.Create pages that are built around keyphrases you want to rank well for.But
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My SEO’s Good. Now Should I Work On Conversions?
By Karon Thackston © 2008, All Rights Reserved
It happens more frequently than you might think. People spend a lot of
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Does Your Copy Identify With Your Niche?
If you've been paying attention, I'm sure you've already noticed it. Online copy is getting more specific every day. And
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Do Your Keyphrases Accurately Represent Your Page?
I don't know how many times I've said it. So many, I've lost count. SEO copywriting is not solely about the search
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