I was surfing the web the other day when a pop-up window appeared. Not sure how it got past my pop-up blocker, but
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online copywriting
Does Your Copy Ignore Your Site Visitors?
Sometimes choosing which company to buy from is about like deciding which brand of canned peas is the best. To make
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SEO Copywriting Strategies for Graphic-Oriented Sites
By Karon Thackston © 2009
As a copywriter, I’d love to tell you that every site on the Web needs tons of copy. However,
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Google Now Showing Local Results on Generic Searches
I was sitting in one of Jill Whalen's SEO workshops waiting on my turn to present when an interesting email popped into
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One Size Does Not Fit All when It Comes to Writing Copy
I shake my head every time I read one of these blanket statements. I'm amazed at how so many people still think that
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My SEO’s Good. Now Should I Work On Conversions?
By Karon Thackston © 2008, All Rights Reserved
It happens more frequently than you might think. People spend a lot of
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Overcoming a Common Pitfall for Ecommerce Home Pages
By Karon Thackston © 2008, All Rights Reserved
It was a typical request: one I've gotten from many e-commerce site
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Are Your Visitors “Web Adverse?”
Funny how people interpret consumer behavior. Take, for instance, the email I got from a prospect a few weeks ago. His
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Why Layaway is Important to Copywriters
Feel like you're caught in a time warp? You might if you've begun to notice the resurgence of layaway at stores. With
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