With all the talk about social media, search engine optimization (SEO) and video, you might think of email as an
Continue Reading
Blog
Web Page Review: Body Bliss Central
There are millions of website owners/managers online with web pages that simply aren't working for them. They have no
Continue Reading
Are You Speaking Your Target Customers’ Language?
Just recently, I started finished teaching a 6-week copywriting series via webinar. During the first session, we began
Continue Reading
Professional Tips for Accurate Keyword Research, Analysis and Selection
How many is enough? How do you know which ones will work? Why do I get such different search counts? These are just
Continue Reading
The So-So Side of Landing-Page Campaigns
OK, call me a landing-page geek, but I actually save emails and screen shots of landing pages and study them in my spare
Continue Reading
Outdated Keyword Optimization Techniques that Could Be Killing Your Rankings
It's almost a weekly occurrence. An email (or four) pops up in my inbox asking for help because pages that once ranked
Continue Reading
Web Page Review: Passionate Horsemanship
Subscribers to my Marketing Words Newsletter get the added bonus of submitting one web page for possible review. Then
Continue Reading
Persuading Your Site Visitors Takes Some Detective Work
While watching the TV show NCIS the other day, one scene in particular caught my attention. In this police drama, the
Continue Reading
The SEO Mistakes Most Webmasters Make
I came across an interesting post on Search Engine Land that referenced two videos from Google's Matt Cutts. One of
Continue Reading
