Think Google is trying to make it harder to rank for specific keywords? Wondering if article marketing is all but dead?
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keyword copywriting
The Description Tag Debate: To Write or Not to Write?
Don't you long for the days of SEO simplicity? Just a few short years ago, you would write a tag set (title tag and meta
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How Google’s Semantic Search Update Impacts Copywriting
There’s a big buzz about Google’s new semantic search update. Did you see my post last month? A lot of people have had
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How Poor Usability Can Kill Your Copy and Conversions
It's funny how we, as website owners, don't always think like our visitors. A course of action that might seem perfectly
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Better SEO Copywriting Performance is all About the Flow
All too often website owners and even professional copywriters just plop their fingers onto their keyboards and start
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Think Keyword Density is Still a Factor? Prove It!
As I read her email I could literally feel my blood pressure rising. She'd heard me speak at a webinar I did for
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The Buyer Intent Behind Your Keyphrases
When it comes to choosing keyphrases, most people look at search count alone. Even if you're smart enough to evaluate
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Does SEO Copywriting Happen Naturally? Not!
I laugh every time someone makes the comment, "Well-written copy is automatically accepted by the search engines."
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SEO copy doesn’t have to sound like “that”
It doesn't take a boatload of keyphrases shoved here, there and everywhere to make good search engine copy. In fact,
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