Stoney Degeyter (writing for Search Engine Guide) makes some excellent points about SEO content: the most pressing of
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Google Caffeine Update Copywriting Questions
Here are two good resources about the Google Caffeine update:
Google's Official Blog
EConsultancy: Google
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It’s Here! My New Book has Arrived.
After much anticipation, my new book is finally back from the printers! Written with my co-author, web designer Kristi
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Keyword Use That Goes Beyond the Search Engines
By Karon Thackston © All Rights Reserved
It seems to be a single-sided debate. When you mention keyword use, all
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Maximizing Conversions by Offering Multiple Conversion Options
SEOMoz had a great article in their blog the other day. All copywriters need to be concerned with conversion
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Best Practices for Writing Banner Ads
I did an ad review for a client the other day and thought I'd share my insights about how to write great banner/button
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FREE Shipping on All Copywriting Books & Free Ebook About Free Shipping
While writing the next book in Wordtracker's Masterclass series (due out this fall), I was researching shipping policies
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Copy Vs. Design: Which Is Most Important To Conversion?
Conversion Master, Brian Massey, offers another excellent article: this one dealing specifically with copy. Very
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Interesting Forum Thread: Ecommerce Sites & Duplicate Content
I'm a moderator at the High Rankings Forum and found this thread today that posts a good question from Force7. It boils
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